Category: Business
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Brazilian Entrepreneurs Lead in Using Social Media and Data Analysis to Boost Businesses
Brazilian entrepreneurs value the use of social media and data analysis tools the most among 51 countries evaluated by the Global Entrepreneurship Monitor (GEM) 2024 survey. The study, released with support from Sebrae, reveals that 89% of respondents in Brazil consider social media essential for businesses and 71% view data analysis as strategic for company…
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WhatsApp announces parental controls for accounts of children under 13
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The messaging app WhatsApp announced on Wednesday (11) that it will roll out, in the coming months, a new feature that will allow parents and guardians to manage their children’s accounts under 13 years old. According to Meta, the company that controls the app, parents, mothers or guardians will be able to use the new…
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Critical Minerals Are Brazil’s New Oil, Says Silveira
The Minister of Mines and Energy, Alexandre Silveira, stated on Wednesday (11) that critical and strategic minerals represent a historic opportunity for Brazil and could become the country’s “new oil”. The statement was made during a public hearing of the Mines and Energy Committee (CME) of the Chamber of Deputies, in a debate on the…
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Critical minerals are Brazil’s new oil, says Silveira
The Minister of Mines and Energy, Alexandre Silveira, stated on Wednesday (11) that critical and strategic minerals represent a historic opportunity for Brazil and could become the country’s “new oil”. The statement was made during a public hearing of the Mines and Energy Committee (CME) of the Chamber of Deputies, in a debate on the…
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Franchises Grow in Brazil, with Food Sector Leading Expansion
The franchise sector has consolidated its relevance in the Brazilian economy by achieving a record revenue of R$ 301.7 billion in the last year. This performance represents a 10.5% growth compared to the previous period and reinforces the maturity of the business model in the country. Currently, the system has 3,297 franchise networks and more…
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Aging Population Drives Growth in Home Care Businesses
The aging of the Brazilian population is already beginning to change the profile of businesses in the country and open new avenues for entrepreneurship. Between 2020 and 2025, the number of micro and small companies focused on support and assistance for the elderly and patients at home grew 74%, according to research by the Brazilian…
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Population aging drives growth in home care companies
The aging of the Brazilian population is already beginning to change the profile of businesses in the country and open new avenues for entrepreneurship. Between 2020 and 2025, the number of micro and small companies focused on support and assistance for the elderly and patients at home grew 74%, according to a survey by the…
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Franchising Grows in Brazil and Food Sector Leads Expansion
The franchising sector has consolidated its relevance in the Brazilian economy by achieving a historic revenue of R$ 301.7 billion in the last year. The performance represents 10.5% growth compared to the previous period and reinforces the maturity of the business model in the country. Currently, the system brings together 3,297 franchise networks and more…
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AI-Powered Cooking Robot Wins International Robotics Award
Recent advances in robotics and artificial intelligence (AI) are bringing the world inventions and applications that seemed impossible until recently. Proof of this is that a robot kitchen won the Robotics Award 2026, an international robotics award, presented in Hannover, Germany. The creation of the company GoodBytz, based in Hamburg, also in Germany, needs just…
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Orkut inspires CE social network that tackles polarization and reaches 4 million accounts
Poosting is a Brazilian social network created in the state of Ceará in 2025, focusing on digital interaction freedom, reducing dependence on algorithms, and combating disinformation. Its current CEO is Afonso Alcântara, and the platform allows users to publish texts, images, and videos, participate in thematic communities, follow content in a chronological feed, and interact…


