A video distribution and monetization startup is implementing its free direct-to-consumer streaming platform for multiple content owners in Brazil.
TVCoins continues to expand in the Brazilian streaming market as more content owners from the region join its growing customer base, in an effort to broaden reach and provide Brazilian viewers with a convenient way to watch live and on-demand content.
TVCoins recently assisted Abluba Desenhos Animados, a YouTube channel with 4 million subscribers, in launching a new streaming app for its popular children’s cartoon series. The launch of the Abluba app allowed the animation studio to directly meet the needs of its audience, making it easier—and safer—to binge-watch their favorite cartoons.
“Over the years, many viewers expressed interest in a dedicated app to showcase our original content. And with the help of TVCoins, we made that a reality,” said Ravena Abluba, Marketing Director of Abluba Desenhos Animados. “We are also solving a problem for parents who just want to know that their children are navigating content in a safe environment,” Ravena added.
Additionally, TVCoins was selected to rapidly deploy its white-label Free Ad-Supported TV (FAST) platform for two prominent Brazilian television networks, Rede Brasil and TV Osasco, earlier this year.
Rede Brasil is a national broadcaster based in São Paulo, Brazil, with an audience of nearly 2 million viewers. The network partnered with TVCoins to launch RBPlay, its first streaming service. TVCoins also worked with TV Osasco to launch the Wes TV app. TV Osasco is a Brazilian television network that reaches over 800,000 viewers in 9 cities. The WesTV app features the best of its news and entertainment programming.
“We have experienced tremendous growth in this region over the past year. Several apps for our Brazil-based clients are already in production, with many more in development and under contract in our pipeline,” said Gustavo Marra, Revenue Director of TVCoins. “More content owners are looking for ways to enter the streaming market, and many are noticing the unique opportunities that TVCoins offers,” Marra added.
The Abluba, RBPlay, and WesTV apps are available for download today on iOS, Android, and connected TV devices. To learn more about how TVCoins can transform your content-based business, visit tvcoins.com to request a demo.