November 5, 2026A Bilingual Newspaper
New York, New York, US
17C
pten

The Largest Consumer Electronics Fair Will Be Held in SP

The Eletrolar Show & Latin American Electronics is celebrating its fifteenth year with a special event, occupying 36,000 m², the entire area of the Transamerica Expo Center in São Paulo, Brazil. The fair will showcase cutting-edge technology products and all categories of consumer electronics. “Products are becoming increasingly connected, and the fair will bring together buyers and sellers, optimizing their time and accelerating business between the industry and retailers,” said Carlos Clur, president of the Eletrolar Group and creator of the event.

The 15th Eletrolar Show & Latin American Electronics will receive 29,000 visitors and will bring the latest innovations in televisions, smartphones, smart homes, audio, refrigerators, stoves, washing and drying machines, premium blenders, robotic vacuum cleaners, wellness, personal care, bicycles, smartwatches, appliances, and gaming products. It will take place from July 13 to 16 at the Transamerica Expo Center in São Paulo, Brazil.

In 2020, the fair will feature over 300 international exhibitors and a Latin American delegation, with experts from the research company GfK presenting trends and the potential of the Brazilian, Argentine, Colombian, Peruvian, and Chilean markets. It will provide a comprehensive view that will interest both those already doing business and those looking to introduce their products to the region.

More information can be found at www.latinamericanelectronics.com


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